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Title: Opini Ibu Rumah Tangga Terhadap Program Acara Infotainment Insert di Trans TV (Studi Deskriptif pada Ibu-Ibu Rumah Tangga di Kelurahan Pulo Brayan Darat I)
Authors: Sitepu, Junia Helvina
Keywords: Opini;Infotainment
Issue Date: Jul-2015
Publisher: Universitas Medan Area
Abstract: Television as an electronic mass media has a strong appeal because he has an advantage compared to other mass media such as radio, newspapers and magazines. Each television station survives by presenting a wide variety of entertainment programs. One of them is the program's Infotainment. Infotainment is included in one of the programs of television entertainment. Infotainment is derived from the word "Information" and "entertainment". Infotainment is impressions in a television program that presents the information presented in a form of entertainment. The research method used is descriptive. The sample in this research sample slovin formula used hence taken 94 respondents from the rest of the population. The technique of data collection in this research is the primary data and the data of skunder. Analysis of the data obtained through the dissemination of the questionnaire and the presentation frequency is calculated and then presented in the form of a single table. Of all the questionnaire disseminated regarding the opinions of mothers of households in Villages Pulo Brayan Land I against impressions infotainment Insert in Trans TV the majority of mothers of households assume infotainment Insert in Trans TV very well then the opinions of mothers against the positive impressions of infotainment programs Insert in Trans TV mothers assume the information conveyed about the lives of celebrities are met.
Description: Televisi sebagai media massa elektronik mempunyai daya tarik yang kuat karena keungulan yang dimilikinya dibandingkan dengan media massa lainnya seperti radio, surat kabar dan majalah. Stasiun televisi masing-masing bertahan dengan menghadirkan berbagai macam program acara hiburan. Salah satunya adalah program Infotainment. Infotainment termasuk dalam salah satu program acara hiburan televisi. Infotainment berasal dari kata “Information” dan “entertainment”. Infotainment adalah tayangan dalam program televisi yang menyajikan sebuah informasi yang disajikan dalam bentuk hiburan. Metode penelitian yang dipakai ini deskriptif. Sampel dalam penelitian ini digunakan rumus slovin maka sampel diambil 94 responden dari seluruh populasi. Teknik pengumpulan data dalam penelitian ini adalah data primer dan data skunder. Analisis data yang diperoleh melalui penyebaran kuesioner dihitung frekwensi dan presentasinya kemudian disajikan dalam bentuk tabel tunggal. Dari semua kuesioner yang disebarkan mengenai opini ibu-ibu rumah tangga di Kelurahan Pulo Brayan Darat I terhadap tayangan infotainment Insert di Trans TV mayoritas ibu-ibu rumah tangga beranggapan infotainment Insert di Trans TV sangat baik maka opini- ibu-ibu tersebut positif terhadap tayangan program infotainment Insert di Trans TV ibu-ibu beranggapan informasi yang disampaikan mengenai kehidupan selebritis terpenuhi.
Appears in Collections:SP - Communication Science

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118530002_file1.pdfCover116.21 kBAdobe PDFView/Open
118530002_file2.pdfAbstract80.23 kBAdobe PDFView/Open
118530002_file3.pdfIntroduction91.13 kBAdobe PDFView/Open
118530002_file4.pdfChapter I121.59 kBAdobe PDFView/Open
118530002_file5.pdfChapter II233.97 kBAdobe PDFView/Open
118530002_file6.pdfChapter III139.32 kBAdobe PDFView/Open
118530002_file8.pdfReference100.01 kBAdobe PDFView/Open

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